Most internet marketers will tell you that it is very hard to get on the first page of Google. What is more, it is very time consuming once you have an idea how to do it. Google's latest Panda and Penguin updates meant a lot of web marketers were red flagged and given the boot off the search engines. Maybe it is time you enlist the services of an expert online marketing agency to prevent this from re-occurring in the future.
Expert marketing agencies would have done plenty of research and would know what techniques to apply and where to obtain high quality traffic to their sites. You can be sure that it would involve things like social bookmarking, web 2.0, article marketing, video marketing, social media, and the like.
Wouldn't you just love to hear what it takes to get on the first page of Google? While the topic we are discussing won't include every single trick in the book to make it on the first page, it will certainly enlighten you as to two key ways how you may achieve the same. Remember that you need to take it one step at a time, like everything else in life. By just spending 1 hour per day working on your SEO would get you somewhere in the long run. Let us take a look at a well-known two-step process known as on-page and off-page optimisation.
On-Page Optimisation Tip from an Online Marketing Agency
Seen to be the most important step yet for getting your site ranked on the first page of our favourite search engine, you guessed it - Google, would be on-page optimisation. How does a professional online marketing agency do it? Without letting too much out of the bag, we can tell you this - You must have your keyword positioned in your URL, the title, your meta description, at least once or twice in your first paragraph, then 3 to 4 times within the body, and finally at least once in the last paragraph. This will immediately boost your site rankings
Off-Page Optimisation Tip
One such online marketing agency made use of article marketing within the first month of their site being live, and submitted it to top article directories such as ezinearticles. This ensures you get to have a high quality backlink directing traffic to your website. To achieve this, you should at least write about 15 articles that are relevant to your site, and contain the keyword you want to rank for. Once you had your articles submitted, you need to open a Web 2.0 account in order to submit even more articles. For this you could make use of Squidoo and Hubpages. Another alternative would be to make use of YouTube Videos and prominent social media.
Take this advice and apply it, and you will soon see that your expert online marketing agency was right in suggesting you do this to help you move up in rank with prominent search engines such as Google. Besides, expert web marketers would have learned all the ins and outs associated with SEO as they know that a website with no traffic equal no sales.