Search Engine Optimisation


Owning a website is no longer the business advantage it used to be 10 years ago. Today, businesses throughout Melbourne have websites just like yours—and you can bet that they’re all trying to vie for the attention of the same people you’re trying to turn into customers.

Simply put, you need to find a way to stand out from the crowd and convince potential customers to choose you over your competitors. What better way to do that than to show people that you are ranked at the top of Google’s search results? Improve your website’s search result ranking by engaging in search engine optimization today!

SEO in a Nutshell

Also referred to as search engine marketing, SEO is a series of processes that optimizes your website for popular keywords that are related to your industry, as well as the products and services you offer. Once your website has been optimized, it will begin to rank better every time web users include those keywords and their variations in search queries.

Search engine optimisation also involves the creation of backlinks, or links that redirect people back to your website. Apart from the obvious increase in website traffic, these backlinks are an important component in search engine algorithms. The more reputable backlinks a website has, the more Google and other prominent search engines are inclined to rank a website higher.

Why Google Ranking Matters in Business

According to research, the Top 3 search results eat up the lion’s share of traffic with 77% of all user clicks. To add insult to injury, a vast majority of web users won’t even make an effort to look at the search results from page 2 onwards.

As you can clearly see, if your website isn’t at least on the first page of search results, it is virtually non-existent to web users. On the other side of the coin, a website that ranks well for a variety of keywords will generate more traffic, leads, and sales. When partnered with other Internet marketing services from one of the leading search engine optimization companies, the benefits are endless.

If you aren’t happy with your website’s current search result ranking, give the experienced and innovative team of digital marketing experts at Easy Dial Marketing a call. With its extensive knowledge of Internet marketing, out-of-the-box mentality, and passion for helping business owners in Melbourne, you can expect nothing but the dynamic results your business needs to succeed and grow.

White Hat Methods Only

Easy Dial Marketing understands what it takes to provide clients with sustainable success. Its search engines optimization experts do their part by strictly sticking with “White Hat” SEO methods. These Google-approved methods offer the best long-term value for clients. Not only are they effective, but they also eliminate the risk of sustaining a ranking penalty from Google.

The Top of the Search Engines is within Your Reach

Give your website the ranking boost it needs! For more information about Easy Dial Marketing’s affordable search engine optimization services, please do not hesitate to get in touch with a search engine optimization consultant by calling 1-300 327 934. You may also send a message through the Contact Us page by accomplishing the form.